November 13, 2016
Our mission is to bring VR into the marketing world and show companies its promotional benefits. The only way to truly understand the potential of VR is to experience it. This is why Polymerse regularly visit businesses to display the service and demonstrate the advantages of an immersive experience.
VR marketing helps companies to exhibit their product attributes, demonstrate service potential and create engaging brand experiences. As a result, consumers can make more informed decisions. VR defies practical and geographic limitations meaning the only thing stopping you is your own imagination.
As VR enthusiasts and passionate marketers we love attending demo days to share our knowledge. Last week the team visited Karmarama, a London-based communication agency, who help transform brands through advertising, PR, targeted content and brand experiences. Walking into the Karmarama office we saw straight away that they were an energetic and creative agency, like us.
We showed them a few of our VR experiences that we recently created. The first one, designed for a home decoration company, transports the customer into a living room where they can change the colours of the walls, furniture and other décor using a paint palette on the controllers. This would enable you to view colour schemes before creating them in your own homes. Nobody wants to paint a wall and then have to redo it because it doesn’t look how you’d imagined. VR removes the guesswork and you’ll be able to see the finished product, virtually, before you make the big decision.
Our second experience, designed for a car company, allows you to look at the interior and exterior of a car and make personalised changes. These include seat position, ambient lighting, colours of the seats, headlining and the dashboard finish. This experience means you can make a more educated choice, ensuring you’re happy with what your finished product will look like.
It was a pleasure to meet the Karmarama team and show them the type of services that Polymerse can offer.
If you have, or know, a company that would benefit from our services then please don’t hesitate to get in contact. We invest in the latest VR hardware to create the best possible experience. Our only requirement from you is a plug and some floor space of just 2.5m2. If you’re interested in booking a demo day to see how VR will help your company then please send us an email at email@example.com.